Category: blog

November 16, 2017

How To Use Social Media To Help Your Business SEO

Tori Galatro

Before you read this article, if you don’t know what SEO is or why it’s important to your business, this article is a great primer. In a nutshell, SEO (Search Engine Optimization) is the process of optimizing your online presence so that your website appears higher in search engine results. And by search engine, I […]

November 14, 2017

Five Ways to Use Instagram Stories

Olivia Noli

Instagram has become one of the fastest growing social platforms since its creation in 2010. With 800 million monthly active users, Instagram is a key marketing platform for businesses. While many businesses already have Instagram accounts and regularly post pictures and videos, an often overlooked too is Instagram Stories. Marketers should seriously consider using Instagram Stories feature […]

November 09, 2017

How to Promote Your Company Like a PR Pro, Even if You Aren’t One

Olivia Noli

Many people think of Public Relations strictly as an internal department like HR and marketing, or as an outside agency. But the same techniques that make Public Relations so important for large companies can be used by anyone from entrepreneurs trying to create a brand, to marketing departments and agencies. For this post, I’ve compiled a […]

November 06, 2017

Handle Crisis Management Like a PR Pro

Olivia Noli

If crisis management in 2017 has taught us anything, it’s that public relations is an essential part of any business. Qualified PR professionals can improve your company’s reputation, change customer sentiment, and even manage social media, just to name a few of their skills. When people think about PR, however, they often think of PR […]

November 02, 2017

Why Use Social Listening

Olivia Noli

So hopefully you’ve read all our blogs on the nine reasons why you should use social listening in your business by now. If you haven’t, here’s a quick recap (or you can click the links to read the full posts)! 9 Uses for Social Listening Increasing Engagement Social listening can increase engagement by responding to […]

Page 1 of 2812345...1020...Last »