Category: blog

October 20, 2016

The Social Swing States of 2016

NUVI

Following the social conversation in several of the swing states through the three Presidential debates, we noticed a very unsettling trend. Sure, there was plenty of positive and negative sentiment surrounding both candidates, but it’s the numbers surrounding those in the neutral category that need to be paid close attention to. In the swing states […]

August 22, 2016

What Snapchat Memories Means for Your Brand’s Marketing Strategy

NUVI

Snapchat used to be the platform for instant photo sharing (with the premise that the content will disappear after 24 hours). Take a picture, post it, and 24 hours later, it’s gone forever. But, like other social media tools, things are changing with Snapchat. The company recently announced a new aspect called “Memories.” As the […]

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