In his 2011 book, The Thank You Economy, Gary Vaynerchuk predicted that in order to survive most (if not all) companies would have to embrace a new way of doing business. The rise of social media required a change in how brands think about their business and their customers. Gary (can I call you Gary?) […]
One of my favorite quotes is: “Without customers, you don’t have a business. You have a hobby.” Every business finds success or failure based on its customers. To catapult a company to success, it needs to be able to find and effectively communicate with potential customers. The right product to the wrong audience or with […]
Home RSS Audiences Goes Fishing By Jacob Jenne on Audiences, Fishing | 17 May 2016 With the warmer weather approaching in our area, we started a little research portfolio this week to see what people are saying on Facebook about fishing. We chose to do a slightly more advanced boolean logic search instead of a […]
We researched a popular company for mother’s this week: Jamberry. The data we pulled from Facebook posts surrounding the industry gave actionable insights.
Home RSS NUVI & DataSift Discuss Facebook Topic Data By Scott Kendal Brown | 25 Jun 2015 In case you missed it, we hosted a very well received webinar to discuss Facebook Topic Data with our good friend, Jason Rose from DataSift. We handed out several #NUVIawards, congrats winners!!! and introduced our newest NUVI product, […]