Tag: Influencer Marketing

October 26, 2017

How to get the most out of your influencer marketing efforts. 5 tips you need to know.

Porter Plant

The prevalence of social media has been one of, if not the most dramatic catalyst to effectuate dramatic change in the marketplace. The rise of social has given way to an entirely new array of marketing tools, strategies, and practices. As more businesses invest in “social centric” practices there is one strategy in particular that […]

October 03, 2017

Three Lessons from Instagram Influencers

Olivia Noli

In a previous article, we briefly mentioned how to work with Instagram influencers to grow your following. We’ve talked about the difference between using macro and micro influencers and which is best suited to represent your brand. Today, we want to talk about what to do if you don’t have the resources to hire an […]

August 16, 2017

Tesla went viral with their Model 3 release. Here’s what we learned.

Rj Allen

So, you went viral… good for you! Hopefully, you had the foresight to be running your social listening and engagement through a tool that tracks your viral moment in real-time and measures your results (Psst… I’ve heard NUVI is pretty cool for that). One of the most important aspects of having a viral moment is […]

August 14, 2017

How to Identify the Right Influencers for Your Brand

Madeline Phillips

If you are anything like me, your Instagram feed is full of influencers talking about a trip they went on or a new hair vitamin they are taking. (Yes, I’m talking about all the influencers who “love” Sugar Bear Hair.) These influencers are doing this because, frankly they have influence over their followers and brands want […]

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