Tag: Influencer Marketing

May 23, 2017

Micro vs. Macro-influencers: Who has more marketing influence?

Madeline Phillips

Influencer Marketing has taken over the social media marketing world as many companies scramble to find innovative new ways to advertise. Celebrities, actors, professional athletes, and musicians are constantly sharing their favorite products or services with fans, but what we as consumers don’t always realize is that those posts are actually commercials or ads and […]

Instagram influencers make the difference
May 11, 2017

Social Media Influencers set the marketing world on Fyre

NUVI

If we’ve learned anything from the recent Fyre Festival fiasco, it is that social media influencers have a serious place in the marketing world. For a first-year music festival, Fyre promoters were able to sell thousands of tickets ranging from $1,000 to $12,000 with nothing but a simple website and an Instagram account that only […]

Page 2 of 212