Tag: social listening

August 16, 2017

Tesla went viral with their Model 3 release. Here’s what we learned.

Rj Allen

So, you went viral… good for you! Hopefully, you had the foresight to be running your social listening and engagement through a tool that tracks your viral moment in real-time and measures your results (Psst… I’ve heard NUVI is pretty cool for that). One of the most important aspects of having a viral moment is […]

August 10, 2017

Social Listening and Big Data. How the audience created the product.

NUVI

*Updated post originally published in May, 2016 We recently turned up the oven heat by collaborating with one of our clients who is a worldwide fried pastry company. In working side-by-side with their amazing client success manager, they finely tuned their social media listening to track exactly how their consumers scarf down each cream-filled goodie. […]

NUVI social listening helps build relationships
June 28, 2017

Creating Long Term Relationships Requires More Than Just Swiping Right

Porter Plant

In his 2011 book, The Thank You Economy, Gary Vaynerchuk predicted that in order to survive most (if not all) companies would have to embrace a new way of doing business. The rise of social media required a change in how brands think about their business and their customers. Gary (can I call you Gary?) […]

social media audience listening
April 27, 2017

Do you know where to find your audience? Let the data be your guide.

Porter Plant

In January of 2017, PewResearch released two studies about the internet and social media we found to be extremely interesting and worthy of elaboration. The first is, “Record shares of Americans now own smartphones, have home broadband” and the second is, “Social Media Fact Sheet.” We were impressed by the immense data PewResearch put together […]

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