Tag: social listening

April 13, 2017

Do You Know Who Your Audience Listens To?

NUVI

“Activities that are not measured are activities that don’t exist: a waste of money, waste of time and waste of engagement opportunities,” says the marketing consulting company i-SCOOP. That’s a bold, but true,  statement. Monitoring is for more than preventing a crisis when it happens. In order to be a thought leader and successfully connect […]

April 11, 2017

Building Relationships with Social Media Monitoring

NUVI

Relationships take work. When both people put the time in, the relationship blossoms into a healthy, mutually beneficial experience. This same concept applies to relationship building and customer service in the business world. Use social media monitoring to leverage opportunities to make more productive interactions with your customers. When they see you care about what […]

April 06, 2017

What Your Customers are Really Asking About

NUVI

Welcome to the cocktail party, social media gurus. At least that’s how Maria Ogneva, Director of Social Media at Attensity would describe it. She says, “It’s a room filled with people driven by [a] desire to communicate, share, digest and relate . . . Some of these conversations can be about you, your competitors or […]

does your company have a social media listening strategy
March 28, 2017

Maximize social listening efforts with an effective strategy

Porter Plant

Why do I need a Social Listening Strategy? Social media marketing should already be a major part of any marketing strategy. Like having a basic website, a social media presence (of some kind) has become the norm to do business in today’s economy. This shouldn’t be news to anyone reading, just restating the obvious. However, […]

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