Tag: social media marketing

January 16, 2018

Snapchat Tips and Tricks

Olivia Noli

Snapchat can be a useful way to spread your content to a unique user base. Snapchat has different features that are useful for engaging with a new audience. Once you know the various ways to use Snapchat for marketing, here are some effective ways to run your Snapchat account. Tips and Tricks Now you know various […]

December 19, 2017

Social Media Strategy: A Comprehensive Guide

Olivia Noli

So many of my blogs have been about social media and the ins and outs of social media marketing for businesses, so for this last blog, I decided to condense everything into a comprehensive guide to creating a social media strategy for your business. Identify Your Audience Who? Who are your key publics? Essentially, you […]

December 12, 2017

Pinterest Marketing

Olivia Noli

Niche social media platforms aren’t for every business, but focusing on one or two can help grow a consumer base if done correctly. Pinterest is one of the many platforms that offers business growth opportunities. Since its creation in 2010, Pinterest has grown to 70 million US users, with 150 million active monthly users. With […]

December 05, 2017

Snapchat Marketing

Olivia Noli

Recently we published an article on whether Snapchat or Instagram is better for marketing. The conclusion was that Instagram has more options for marketers, however, Snapchat can still be useful. With 173 million daily users, it’s well worth the effort to build a presence on Snapchat. It’s especially important if you want to target millennials, […]

May 23, 2017

Micro vs. Macro-influencers: Who has more marketing influence?

Madeline Phillips

Influencer Marketing has taken over the social media marketing world as many companies scramble to find innovative new ways to advertise. Celebrities, actors, professional athletes, and musicians are constantly sharing their favorite products or services with fans, but what we as consumers don’t always realize is that those posts are actually commercials or ads and […]

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