August 22, 2016

What Snapchat Memories Means for Your Brand’s Marketing Strategy


Snapchat used to be the platform for instant photo sharing (with the premise that the content will disappear after 24 hours). Take a picture, post it, and 24 hours later, it’s gone forever. But, like other social media tools, things are changing with Snapchat. The company recently announced a new aspect called “Memories.” As the […]

August 19, 2016

How Worldwide Brands Use Periscope


When it comes to digital marketing, video is at the forefront of success. Video gets results. People want to watch video on social media, and they are doing it in record numbers. These statistics show its value: • 74% of B2B marketers say that video now converts better than other types of content. • By […]

August 18, 2016

5 Ways to Crush It With Facebook Live


  Even if you haven’t braved through a Facebook Live video yourself, you surely have seen them. A simple scroll through the News Feed brings up plenty of celebrities, news sources, and brands using the Live feature to connect with their audience, and it’s working. You’re Using Facebook in your Marketing, Right? First, let’s consider […]

August 09, 2016

Who Does It Better for Brands? Instagram Stories vs Snapchat


By now you’ve probably heard of Instagram Stories–the Snapchat copycat. It’s no secret that Instagram Stories is mimicking the very successful app. In fact, according to CEO Kevin Systrom, “They [Snapchat] deserve all the credit.” Copycat or not, this new feature may have huge effects on how people interact on social media. And that means […]

Page 24 of 33« First...10...2223242526...30...Last »