The Music Industry rules the Social World… again.
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It’s no secret that social media is re-defining the music industry. From music videos on YouTube, to the music industries’ celebrity fights and break-ups, the social media world is changing the way you and I connect with our favorite artists. Sunday night, the 2015 Grammys were arguably the most talked about, single-day, event of the year! In the 4.5 hours the Grammys were live, there were over 1 million social mentions that reached an audience of over 2 billion. Throw in a few shares and likes and another 1.3 billion people became a part of the #GRAMMY conversation. These insights left us at NUVI wondering if we’ll see a more talked about event this year!
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