Social Media Analytics and Performance
Analyzing the performance of your social media efforts and determining ROI is tedious and time consuming. Add competitor social analysis on top of that and the workload quadruples.
NUVI’s social media analytics provides you with all the information you need to create, fine-tune, or pivot strategies immediately and understand customer engagement patterns so you can propel your social media marketing strategy forward.
With NUVI Analyze’s social media analytics software, the process becomes simple and time efficient.
NUVI enhances every social media marketing strategy with real-time, actionable insights based on customer analytics and social media campaign analytics.
Armed with key, relevant insights, your team can know how well a strategy or campaign is performing and auto-generate reports to show your manager what is happening.
Easily A/B test with NUVI. Publish your competing posts and monitor each to see what engagement they get, with who, and other customer analytics.
NUVI's social media analytics tools show all engagements in real-time and indicate which post has better engagement, spread, or other key metrics. Quickly know which post is performing best and hone in on it.
One of the most difficult tasks to perform with social data is market analysis. When analyzing competitor’s social posts on native platforms, you can see how many likes, shares, and comments they get. But what about link clicks? Impressions?
NUVI’s social media analytics software shows it all:
Fundamental to understanding your social analytics is intimate demographic knowledge. Nuvi’s social media data tools show customer behavior over long periods of time (and short) so you can identify and become familiar with behavior trends.
The more familiar you become with your demographics the better you can see shifts, no matter how subtle, in their behavior.
Demographic shifts can indicate new opportunities. And Nuvi Analyze can help you determine which posts and content are influencing those changes.
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NUVI Analyze is a powerful tool to help you measure and optimize the strength of your brand.
The strength of your brand lies in your audience’s perception of your brand’s value. See what they see with NUVI Analyze.
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As a social media analytics and customer experience platform, NUVI helps you create and communicate the ideal message, fashioned to your customers and followers.
If there's a gap between you and your audience, we'll help you find common ground so that you can:
Gaps in customer experience can be identified through trends in customer interactions with your posts. Utilize those insights to optimize your campaigns and provide the best possible customer experience.
Your content strategy is the driving force behind all your social campaigns. The more your content is tailored to your audience, the better it will perform. The tag-team combination of NUVI Listen and Analyze platforms provide a full-spectrum view into how your past campaigns have been received by customers, and allows you to upgrade your next strategy to perform even better.
With NUVI
NUVI Analyze gives you granular visibility into your audience, so you can track accounts that have significant influencer potential.
Through NUVI Analyze’s social media analytics tools:
NUVI Analyze facilitates more in-depth competitive market analysis.
While most analytics platforms will reflect interactions in terms of increased comments, shares, and other common metrics, NUVI Analyze takes it one step further to show you the actual effect of these situations for your brand.
With the increased visibility and data, you’ll be much better equipped to create and adjust your plan for turning a potentially harmful situation into a brand win.
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